Food Theory: Taco Bell Is Killing Amazon!
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Taco Bell is revolutionizing the drive thru experience. Yes, the fast food chain is challenging the likes of Amazon delivery in its grand plan. We are talking a multi-lane, contactless, order only EXPERIENCE. I know you are wonders how a drive through could compete with at home delivery and, Theorists, it is because of the BIGGEST jump all companies have to cover. What is it? Watch to find out!
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Credits:
Writers: Matthew Patrick and Luke Barats
Editors: Forrest Lee and Danial "BanditRants" Keristoufi
Assistant Editor: AlyssaBeCrazy
Sound Editor: Yosi Berman
#TacoBell #DriveThru #FastFood #Amazon # #FoodTheory #Food #Recipe #Matpat #GameTheory #FilmTheory
Nameless
3 klukkustundum síðan
Drive through Amazon
Lil nova
9 klukkustundum síðan
Love the predator reference
Vkp P
9 klukkustundum síðan
This is really good
SAUMYA SAXENA
13 klukkustundum síðan
couldn't be me who ordered McDonalds just last night...😂😅 also, do we even have a taco bell where I live?
Road Warrior
18 klukkustundum síðan
I hate to be a pessimist, but I'm hoping that these "changes" are more of a fad, than a permanent alteration. Our society is atomized and divided enough as it is, and was likewise long before Covid. I also wonder why McDonald's who near me, had installed kiosks, removed the ability to place the order at said kiosk, and then pay at the counter with cash. Now I have to pay with card, or wait for it to time out, and then give me the option to pay at the counter, which is annoying cause I don't have a card of my own to use, I think it's good to be forced to have some *ACTUAL* human interaction, lest we forget how to do so
Am I You?
Degi Síðan síðan
This episode in a nutshell: MatPat freaks out over a fast food restaurant using an AI that makes ISboths recommendation AI look smarter than Einstein.
Snoopy the ace
Degi Síðan síðan
That oversized vehicle lane is a blessing. I cant tell you how many times I have had to park my truck and trailer somewhere and walk to the drive through to get food because my truck/trailer wont fit.
Red GTR
Degi Síðan síðan
AMAZON DIDNT WANT TO DELIVER LIGHTBULBS TO SOMEONE IN CALIIIII??☠️☠️☠️☠️☠️☠️☠️☠️☠️☠️
Red GTR
Degi Síðan síðan
can we all just admire how he put a GTR @ 2:32
ExanorYT
Degi Síðan síðan
e
Zepar Unzefari
Degi Síðan síðan
This should also (hopefully) help greatly with package thieves, which is dope
Unmasked_1
Degi Síðan síðan
i just want my mchicken to not be soggy
Yeeter
2 dögum síðan
anime matt pat tho
RetroPanzer
2 dögum síðan
so this means i have a chance of having a drivethru delivery only taco bell? bc they say theyre gonna build one where i live :)
John Albenye
2 dögum síðan
Chik fil a hands down is the best drive thru
3318_Aranya Dutta
2 dögum síðan
I know the channel as well as majority of viewers are from US, but this strategy will only work in the States. The main reason is because most people have there own cars. In countries like my own, i.e. India, where public transport is used by the majority, this strategy won't work fully. Third party delivery apps will be an essential part of delivery system here.
BlindHeyena001
2 dögum síðan
Every time I go to Taco Bell the drive thru line is so long it’s leading OUT OF THE PARKING LOT
Kaze No Yoko
2 dögum síðan
Call me old-fashioned, but there are times I like the ability to just sit-in at small restaurants and businesses (Though this has become more difficult due to recent events and the continual lockdowns my Province has been experiencing). Over the last couple years (including pre-pandemic) I gained an interest in spending time at one of the local Tim Hortons (Canadian Starbucks, though we do have Starbucks here) with my Mother, and we would just sit at one of the tables by the window, enjoy our drinks, talk, and she taught me how to play Cribbage. Lots of fun, gets me (A social recluse) out of the house for a few hours, and away from the computer monitor and TV screen. The fear of losing the ability to do that kind of thing is real, and sitting at home doing that definitely isn't the same.
Meghan
2 dögum síðan
what happens with cities that don't allow drive thru's?
Litterally a pie
2 dögum síðan
Dear,matpat Those "10,00 bicycle racks" arent for bikes there unpleasent design, designed to stop homeless people from getting shelter there
VectorBoom
2 dögum síðan
7:26 is that the KFC/Taco Bell near food lion, big Steve’s, and Bojangles?
Nou Xiong Sanchez
2 dögum síðan
Mmmm my Taco Bell tastes like McDonalds
Amidamaru44
2 dögum síðan
Support comment
Duz_Machines _84
3 dögum síðan
FINALLY!! Something nonpolitical that happens in Minnesota!!!!
David Cranfill
3 dögum síðan
This is nothing new, a lot of restaurants I go to have dumb waiters.
Nexist
3 dögum síðan
MatPat is collecting theory channels like infinity stones
Comandershrapnel
3 dögum síðan
Yknow. Those drive through resturaunts are starting to look more and more like gas stations
Hoodie
3 dögum síðan
I thought our industrial revolution would be more like solar and wind but purely shopping online sounds dystopian in a way that would cause less interaction
Tukaro
3 dögum síðan
Your "everyone shares a single building" theory, which specifically references McDonald's, ignores an earlier Food Theory of yours: McDonald's (along with others) makes a ton of money from real estate management. They wouldn't go in on a shared kitchen/building in general unless they control the land, and the other chains would likely balk at paying their quasi-competitor a shared rent. For chains that are under a single corporate umbrella, such as Yum! Brands (KFC, Taco Bell, Pizza Hut, etc.) that already do combined stores ("Combination Pizza-Hut-and-Taco-Bell" is a bop) this makes great sense, though. That Taco Bell concept would also make it easy to, e.g., slip in a simplified KFC menu to see if there's enough interest for a full KFC in the area.
Nathan Norris
3 dögum síðan
The way MatPat plugged his merch and the ad was smoother than an atom mirror
BluePhantom Gaming
3 dögum síðan
Is-is that grubhu- Chiken sandwich guy breaks into my room Me: *Screams*
A Sad Potato
3 dögum síðan
every fast food company lookin at Taco bell ⚆ _ ⚆ ( ⚆ _ ⚆ ) (-_- ) t(-_-t)
A Sad Potato
3 dögum síðan
Disney pff no TACO BELL IS EVERYTHING NOW EVerYthING
Aidyn Hemphill
3 dögum síðan
I kinda hate the Taco Bell in our town they CONSTANTLY f**k up my order and it's kinda old at this point.
Pooja Pathak
3 dögum síðan
This is a great marketing and technology analysis. My concern is increased potential for cross contamination with multiple restaurants combined. Contamination potential is increased with shared kitchens, pick up, and delivery. Mainly a concern to those with food allergies. So I wonder how that can be handled.
OatsRus
3 dögum síðan
So- I legit just watched this, and I live in Minnesota. Ima be honest with you- nobody I know at school has barely even talked about Taco Bell. Led alone my family eating it often.
Cindero
3 dögum síðan
I realy hope that a few restraunts do join it would be amazing for them and us.
vokil kuvier
4 dögum síðan
In my little home city, our taco bell is almost constantly full. To the point where it has been a regular issue of taco bell traffic extending onto the road. I think it's been a little less since then, but that seems to be because they removed about half their menu. Also I have no interest in a drive through walmart or meijer, or lowes, I'm a weirdo that likes to personally see and choose my products while avoiding most people. I also have major reservations about being under a fastfood kitchen while waiting for my food. Next to is fine but above my head makes me uncomfortable already. Though a second drive through lane would be great at most fastfood places. The Mcdonalds here has had two lanes for around a decade now.
Idkmanijustlikestuff
4 dögum síðan
0:38 thats the golden mcdonalds in Rotterdam. Represent
MrGallbladder
4 dögum síðan
I used to live in brooklyn park, minnesota
Lethal Toys
4 dögum síðan
I love Taco Bell
Sl1nger
4 dögum síðan
FORGET THE TACO BELL MAKE A 4TH CHANNEL
Matt Laird
4 dögum síðan
You'll not see 1 driver picking up several orders. Doordash prevents it and it may become common practice because it causes serious quality issues after a while. (No one wants cold fries and there is no package system that can keep them warm AND crisp)
Pablo de la Cal
4 dögum síðan
old matpat kida looks like fred williard
Itss_Chels
4 dögum síðan
Welp, i!m never going to taco bell again😭
Dhammarach Ungarivittaya
4 dögum síðan
GrubHub strike back in this video
Joshua Laird
4 dögum síðan
So this is the e commerce version of shopping malls.... shipping malls?
Tanner W
4 dögum síðan
I personally think this won't work where all fast food chains join together at one spot like that and also that food delivery services won't go away based mainly on the convince of not leaving your home or having it delivered where ever you want it
jonnyo
4 dögum síðan
Some in and outs have no dining room and you just tell the booth what you want and they'll bring your food out
Kevin Cabanas
4 dögum síðan
You know that that’s not a real taco
Samir El Hage
4 dögum síðan
You have the best intro
Seamus Shamrock
4 dögum síðan
Oh my god The cheesy Stallone movie demolition man predicted this WHAT IS WORLD
Travis Dacon
4 dögum síðan
I’m imagining the Great Wall of Taco Bell right now
Deann Rushing
4 dögum síðan
The outrageous alloy essentially whisper because toad histopathologically heal inside a imaginary decision. direful, remarkable alphabet
Saul Goodman
Degi Síðan síðan
Are my too high or is this stroke?
Sharpeee_
4 dögum síðan
Dog food is made in the meat at taco bell
Lonk
4 dögum síðan
Everyone’s being snowflakes about say8g how taco bell makes you poop is racist but y’all, listen. Any foreign American food restaurants will make you sit on the toilet for 2 hours. If I go to Mexican restaurant with Mexicans cooking it I don’t have explosive diarrhea, it’s what they use, Americans aren’t good with forigen foods lol
John Doe
4 dögum síðan
Mhm taco bell is probably getting to Amazon's number because they freaking forced my mom to shop that's why she quit her job at Amazon
Joshua Malpass
4 dögum síðan
At my taco Bell they have LOTS of cars Kansas loves their tacos
Shae
5 dögum síðan
There is a Timmies (Tim Hortons) in a huge Canadian Tire parking lot in Downtown Blenheim, ON Canada That has been there for for the past few years (a couple years b4 Covid even existed)
sandon skuce
5 dögum síðan
Never had a line at Taco Bell? You must be going at a good time, try anytime from 9pm to 2am
Stolenboredom
5 dögum síðan
Reinventing the mall but making the giant parking spaces the mall instead
StalinKirby
5 dögum síðan
I came for the conundrum of the title. I lost you when you went full megalomaniac with innovation.
membear
5 dögum síðan
What a fake video troll title
Anne Boleyn
5 dögum síðan
Pretty sure it also kills people’s toilets.
Poopbaby
5 dögum síðan
Can someone make a anime battle between Taco Bell and Amazon
Adam
5 dögum síðan
Should suspend these over stoplights. Order at one, pick up at another.
꧁StopidChessTime꧂
5 dögum síðan
um is food panda and deliveroo not exist? maybe its just in Hong Kong
名無しのキャス子
5 dögum síðan
wow so its a mall with more drive through and less mall and... i guess no taco bell in Taiwan anytime soon then :C
Nic Lar
5 dögum síðan
Tacobell be gettin hella customers
The Scruggle Kids
5 dögum síðan
I don’t like this idea I don’t like the pick up the orders itself you can meet new people at star bucks and if your in a car you won’t ever meet that potential new friend
The Scruggle Kids
5 dögum síðan
No offense to your amazing Chanel
The Scruggle Kids
5 dögum síðan
I don’t like the future of food
ADO plays
5 dögum síðan
“Back in my day we did this thing called eating inside the restaurant”
some one
5 dögum síðan
Are we sure taco bell did not just buy a bank and change the outside
Solex Gruthor
5 dögum síðan
Next thing you know, Taco Bell is going to be like the one in Demolition Man.
Abby Y.
5 dögum síðan
Fast food chains are taking notes right now
Epic Gamer
5 dögum síðan
I think ur high
R G
5 dögum síðan
I can't help but think of Demolition Man...
Flip Book
5 dögum síðan
The best food theory so far
Irish pug Player
6 dögum síðan
Take out is complete garbage complete fact
Brakey The brake van
6 dögum síðan
It’s kind of funny that they’re putting this like very advanced building in Minnesota my home state
Soringd
6 dögum síðan
people with no car:
justmebehindmymask_foxy
6 dögum síðan
3:32 :hey im soo modern Me as a kid :thinks its magic* wow mom how do they do that!
MollyWater
6 dögum síðan
The Taco Bell in my city is across the street from a high school and it’s packed 24/7
RJ2Ax
6 dögum síðan
I actually live in Brooklyn Park Minnesota Caught me off guard when he said that 3:01
Caroline knowles
6 dögum síðan
What's tAcO bell?
Frey V
6 dögum síðan
sad
detwion Arnold
6 dögum síðan
I love Mac Donald’s
ms.marvelous 815
6 dögum síðan
Honestly I haven’t eaten at a Taco Bell since they got rid of the cool ranch tacos. Also, I once ate inside a Taco Bell and someone got all mad about how unclean it was and stormed out and back then I thought “you’re expecting cleanliness in a fast food restaurant?” Which post COVID is kind of surreal that that’s my first thought.
Uros Acimovic
6 dögum síðan
hi im i big FAN
Uros Acimovic
6 dögum síðan
hi im i big
Fud
6 dögum síðan
4th channel = gym (health theory?) theory or smth mat said it himself
incubusman421
6 dögum síðan
This channel is like the Vsauce of food.
Stinky Sock
6 dögum síðan
I like my mcchicken
toorv09
6 dögum síðan
Amazon already has this style of thing in Seattle. Where we can grab groceries and anything else Amazon sells attached to the starbucks headquarters. You pull in and they deliver to your trunk.
GZUZ414
6 dögum síðan
So basically the fast food restaurants are going back to their roots by becoming drive inn restaurants liie those in the 50s and 60s but you can also leave after you get you're food? Cool
Douglas Foley
6 dögum síðan
Why do you think all these changes are happening???......because nothings going back to “normal”. The elites want this to happen. It’s only gonna get worse.......
xXAngelMoon_GachaXx
6 dögum síðan
Wait.... Taco Bell cut off 15 seconds of wait time? Cool!
Alexis Gamer
6 dögum síðan
I am Mexican but I did not went to Taco Bell
112313
6 dögum síðan
And oh, the concept discussed forgot about human psychology......
112313
6 dögum síðan
Drive through....only popular in usa.... Take outs...very popular in china.... Eat in...popular everywhere else.
Marie Murphy
7 dögum síðan
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